Business & E-Business

5 Steps To A Great Web Landing Page

November 20, 2009 | A well-conceived landing page for e-promotions and online offers sends the right signals about your company and helps online customers navigate toward making a purchase. Creating an effective landing page can be easier than you think.
By Mikal E. Belicove

Cisco Teaming With EMC: Another Sign Of The Times

November 19, 2009 | It's not just the HP-3Com deal. The recent Cisco-EMC joint venture also signals continuing market consolidation in the computer equipment market. SMBs need to have a backup plan in case their preferred vendors abruptly decide to change course.
By Paul Korzeniowski

Salesforce Adds Enterprise Social Networking

November 18, 2009 | Chatter brings Facebook- and Twitter-type capabilities to applications running on the Force.com cloud computing platform.
By Mary Hayes Weier, Courtesy of InformationWeek

SMBs Can Complement Online Marketing With Direct Mail

November 12, 2009 | Surveys indicate direct mail can actually help generate online sales. But only if you do it right.
By Shannon Suetos

Logitech To Acquire LifeSize Video Communications Vendor

November 11, 2009 | The $405 million purchase of LifeSize would give Logitech entry into the growing corporate videoconferencing market, with a focus on SMBs.
By Antone Gonsalves, Courtesy of InformationWeek

How HP Plans To Rule The SMB World

November 11, 2009 | Vowing to overcome past problems, HP unveils its latest not-so-secret plan for worldwide SMB domination. There's lots to like, but low prices don't seem to be the company's top priority.
By Fredric Paul

Midmarket Heroes: Three Unique SMBs Turn To Big-Company Software To Grow Their Businesses

November 10, 2009 | SAP trots out three very different businesses to show that it's serious about helping small and midsize companies. What can other SMBs learn from the experiences of these three Midmarket Heroes?

To Fight The Recession, HP Introduces Lots Of SMB Products

November 9, 2009 | The giant vendor rolls out new servers, network switches, storage systems, disk drives, PCs, monitors, and printers -- and adds new support plans, financing options, and bundled systems. It's all part of an ongoing effort to pull together HP's vast portfolio of products in the face of continuing economic pressure.
By Paul Korzeniowski

Windows 7 Sales Trounce Vista

November 6, 2009 | Microsoft's new OS is significantly outpacing its predecessor in terms of post-launch market impact. But new PC sales haven't seen the same lift.
By Paul McDougall, Courtesy of InformationWeek

9 Vital Statistics For Tracking Site Traffic

November 6, 2009 | The more you know about who visits your Web site and what they do once they arrive, the better able you'll be to turn visitors into customers. Fortunately, all the info you need can be found in these 9 easy-to-measure stats.
By Allen Moon

Trademark Tips For SMBs

November 5, 2009 | In the wild and woolly world of pay-per-click search advertising, trademarking your company's brand offers some measure of protection. But it's far from foolproof. Here's what you need to know.
By Sunshine Makarow

Verizon and Motorola Use The Droid To Take on AT&T And Apple's iPhone

November 4, 2009 | Verizon and Motorola hope the Droid's physical keyboard and higher-rated network can make up for the iPhone's head start and giant app collection. For SMBs, though, it's all about choice and competition.
By Paul Korzeniowski

Microsoft Drops Prices Of Cloud Apps

November 3, 2009 | Exchange Online's monthly price drops from $10 to $5, and storage increases to 25 Gbytes, matching Google Gmail.
By Mary Hayes Weier, Courtesy of InformationWeek

Ask Steve: SMBs Cut Tech, And More, To Cope With Recession

November 2, 2009 | New Yankee Group SMB data predicts severe cutbacks in tech spending, particularly in cloud computing and Software as a Service (Saas) as well as unified communications. The bright spot? Mobile applications.
By Steve Hilton, Courtesy of Yankee Group

The Tech-Savvy SMB's Software Toolbox

October 30, 2009 | One small business owner shows how she uses technology to run her business -- and her life -- in the real world. What collection of technology tools and services do you use?
By Azita Arvan

Amazon Introduces PayPhrase Payment Shortcut

October 29, 2009 | Online merchants can use Amazon's passphrase payment scheme to ease the friction of online commerce.
By Thomas Claburn, Courtesy of InformationWeek

Profits Aren't Everything, They're the Only Thing

October 28, 2009 | In this excerpt from his best-selling book, turnaround expert George Cloutier explains why "you've got to be a tyrant," and "you've got to have a plan."
By George Clouitier

Tough-Love Business Guru George Cloutier Issues A Wake-Up Call For Small Businesses

October 28, 2009 | "Turnaround Ace" and best-selling author George Cloutier calls himself "the Ann Coulter of small business, only smarter." He tells bMighty how his controversial tough-love prescriptions resonate for IT departments and technology companies.
By Fredric Paul

15 Tough-Love SMB Rules From George Cloutier

October 28, 2009 | These 15 tough-love small-business management rules are extracted from "Profits Aren't Everything, They're the Only Thing" by George Cloutier.
By George Cloutier

What To Expect When You're Expecting A Recovery

October 27, 2009 | A trio of new surveys makes it clear that while small busineses are hoping for an ecomomic recovery soon, many remain worried that a double-dip recession could drive them out of business.
By Fredric Paul

Google Custom Search Engine Gets Tune-Up

October 26, 2009 | Small and midsize businesses with Web sites can now take advantage of custom themes and improved metadata support for their Google Custom Search Engines.
By Thomas Claburn, Courtesy of InformationWeek

Adobe, Salesforce Put Flash In Cloud

October 26, 2009 | Salesforce.com and Adobe Systems are teaming up to put interactive, rich user interface applications in the cloud ahead of Microsoft's Azure launch.
By Charles Babcock, Courtesy of InformationWeek

Read The Fine Print, Or Why Vendor Contracts Matter

October 26, 2009 | Not reading a contract for services thoroughly can have big implications down the road. Small and midsize businesses need to read the "fine print" in a vendor service contract. Here's what to look for.
By Monique L. Myers

Windows 7: Early Sales Strong

October 23, 2009 | Online shoppers rush to purchase Microsoft's new operating system -- will SMBs follow?
By Paul McDougall, Courtesy of InformationWeek

Help Your Company Join The Twittering Class

October 23, 2009 | How to use social media -- Twitter, Facebook, Linked In -- to elevate your company's online cred.
By Mikal E. Belicove


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ANTenna Blog
News, Views, Insight, And Advice

Twilight's Latest Hacking: Vampire Byte Scam Targets Stephanie Meyer Fans

Keith Ferrell, 11.20.2009

Scareware masquerading as an interview with Twilight author Stephanie Meyer is making the rounds, and fast. Time to pass the word to any of your employees who are Twilight-obsessed and, more importantly, have them pass the word to their kids who may well be chasing the phenomenon on the same computers their parents may use for work-at-home.  Read Post

Quark Promote Enters Web-To-Print Market

Fredric Paul, 11.19.2009

Buying print services over the Web isn't new, but design-software maker Quark is trying to up the ante with templates that pull together everything from brochures to business cards with a common theme. Oh, and free shipping, too. Read Post

Yes, Virginia -- There IS A Google Phone

Matthew McKenzie, 11.18.2009

So -- you stay in touch with Google Mail, edit Google Docs, and surf the Web with Google Chrome. You're curious about Google Voice and intrigued over Google Music. Is it just a matter of time before you're carrying a Google Phone? Read Post

New Mini NAS Enclosure Targets Small-Biz Users

Matthew McKenzie, 11.18.2009

Addonics is selling a nifty little network attached storage enclosure that could be just the ticket for SOHO users. Read Post

Entuity Shifts Network Management Focus

Paul Korzeniowski, 11.17.2009

Management tools can tell small and midsize businesses a lot about their IT equipment: how much bandwidth is available, who is sending the largest files, and where data flows are slowing down. What many companies are more interested in, though, is which services are available, so Entuity revamped its management suite to deliver such features. Read Post

Intermedia Launches Hosted Version Of Exchange 2010 With "Guaranteed" Data Protection

Fredric Paul, 11.16.2009

Intermedia says its the first third-party vendor to offer hosted Exchange 2010 service, and also claims to have the first "100% data protection guarantee." Just don't expect it to cover the real cost of your loss. Read Post

Handy Tool Makes Updating Mac Apps Easy

Jake Widman, 11.16.2009

MacUpdate Desktop simplifies the process of keeping your applications, preference panes, and widgets up to date by automatically downloading and installing what you need.  Read Post

Firefox Gets A Bad Rap From Shoddy Security Research

Matthew McKenzie, 11.11.2009

Is Firefox currently the Web browser most likely to stick your PC with a dangerous security vulnerability? Only if you believe headlines written by people who really should know better. Read Post

Would You Be Willing To Bet Your Paycheck That You Could Find A Specific E-Mail From Your CEO From 18 Months Ago?

Fredric Paul, 11.09.2009

That's the question posed by Danny Milgrad, Symantec senior manager, product marketing for Enterprise Vault. In a recent survey, Milgrad said, only 15% of IT managers answered yes. Milgrad, like many others, is counting on Microsoft Exchange 2010 to reshape the storage landscape. Read Post

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