Leading executives, managers, and experts from SMBs and large enterprises share their insights and perspectives with bMighty on a host of IT issues, challenges, and opportunities that small and midsize businesses face.
Smaller businesses are besieged with information about their businesses. That's not a bad thing -- the business intelligence they mine from that data has the potential to help them compete and succeed. But how to access and understand all that rich information? That's where dashboards that explain, organize, and present business intelligence shine. Who better to explain the power of this tool than Shadan Malik, president and CEO of iDashboards, a business intelligence dashboard software firm. Malik holds two data visualization patents and wrote a book on dashboard best practices. bMighty talked with Malik about the importance of dashboards and how they can be instrumental in helping small and midsize businesses survive and thrive in a competitive market.
bMighty: How can using dashboards help smaller companies improve the bottom line?
Malik: A company can take corrective action within two days instead of 30. The Aberdeen Group did a study that found that leaders are substantially better with the decision-making process using key performance indicators. It was a first-time study trying to quantify business intelligence and dashboards.
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