Sales & Marketing
April 2009 Archive
Tech Keeps This Company Mostly Mobile: Q&A With Lotus Vodka's Rob Bailey
April 28, 2009 | At Lotus Vodka, it's all about the BlackBerry. Though the company has an office in San Francisco, you won't spot more than one or two employees there -- instead, they're on the road, promoting their vitamin-enhanced liquor. Founder and CEO Rob Bailey explains how his company relies on technology to keep its staff on the road, garnering sales.
By
Jennifer Moline
GoGreenSolar Uses SaaS For Customer Feedback: Q&A With Founder & CEO Deep Patel
April 22, 2009 | GoGreenSolar, a small company that sells everything from energy-efficient light bulbs to wind turbines, says it owes its 20% sales growth to RatePoint's SaaS-based online reputation management system. Through easy-to-follow reviews, GoGreenSolar gets customer feedback that drives repeat business and generates new clients.
By
Jennifer Moline
Make Your Business Web Site Social
April 17, 2009 | Using Facebook, Twitter, and LinkedIn, a startup wine retailer in Massachusetts has found innovate ways to move real world activities online and grabbed more customer in process.
By Amanda C. Kooser
Q&A With Cynthia Francis Of Reality Digital: Why Build A Social Community For Your Business?
April 16, 2009 | With so many of your customers and potential customers using social media, can you afford not to? Increasingly, the answer is no. Launching a social media program is cheaper and faster than you might think, but beware of the pitfalls.
By
Benjamin Tomkins
Mid-Market Hero: Vetrazzo Marries Recycled Glass With New Information Technology
April 13, 2009 | Former software exec James Sheppard relies on cloud-based technology to power a vibrant, eco-friendly countertop business that's thriving in an industrial-age automotive plant.
By
Fredric Paul
10 Tips For Running A Risky Business
April 10, 2009 | Cyndee Sugra, 30, started her digital design and marketing firm, Studio 7 Media, in the middle of the dot-com crash. Last year, her Los Angeles-based company hit sales of $8 million.
By Cyndee Sugra
Is A Good Privacy Policy Also Good Business?
April 6, 2009 | Many businesses think protecting their customers' privacy rights will cost them money. The American Civil Liberties Union contends the opposite is true -- that privacy and free speech safeguards are a good investment.
By
Fredric Paul
Track Your Customers And Respond In Real Time
April 3, 2009 | By using real-time tracking tools, your business can respond to customers immediately and increase the odds of closing a deal. Using a tracking tool on business doubled the number of appointments scheduled with Web site visitors.
By Heather Clancy
Financial Crisis Survival Kit
April 2, 2009 | In the face of the current financial crisis, small- and midsize-business owners need strategies, tips, and tricks to help their companies weather the storm and emerge poised for the future.
By bMighty Staff
bMighty News Flash: Wednesday April 1, 2009
April 1, 2009 | Today's top tech news for small and midsize businesses: April Fools' day pranks, SBA confirmation hearings, small business employment, broadband usage metering, Facebook CFO bails, IT spending predictions, SGI bought for cheap, Twitter book, Microsoft SMB server, Android netbooks, BlackBerry app store, WiMax Wi-Fi access points, Yahoo mobile, Conficker, Zoho chat, DynaSis SaaS, WebVisibile ad services, Wikia search dies, Twitter auto follow no more, LotusLive Engage. . .
By bMighty Staff
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ANTenna Blog
News, Views, Insight, And Advice
| Cyber Monday Security Risks Are All Business |
Why Cyber Monday for the online shopping surge? Because for many, Monday's the first working day after Thanksgiving. Which means they can do their online shopping on business time, on the business dime, using business machines over business connections. You may not be able -- or want -- to do anything about the productivity drop, but at least you can tell your people to shop safely. Read Post |
| Fusion-io: This Ain't Your Father's SSD Hardware |
Think your new SATA solid-state hard drive is hot stuff? There's a new kid on the block that will make it look like a relic from the storage Stone Age. Read Post |
| Black Friday FOR SMBs, Not Just BY SMBs? |
Typically, Black Friday is a sales event where companies offer big discounts to consumers to spur sales the day after Thanksgiving. But in today's economy (ITE) companies are also pushing Black Friday to their SMB customers. Read Post |
Holiday Internet Marketing Grows, A QuickBooks Marketing App Gets Upgraded, And A New Entry-Level Shopping Cart
A new Constant Contact survey says SMBs are boosting their Internet marketing for the Holidays, ClickFuel has upgraded its FuelStation online marketing dashboard to work with QuickBooks 2010 and QuickBooks Pro, and ProPay's CartLite is an entry-level shopping cart. Read Post |
Unified Communications Looks to the Sky
To date, cloud computing has had little impact on the Unified Communications (UC) market. The underlying technology has been slow to fall into place, the cost of these services has been high, the benefits have been hard to pinpoint, and the distribution channel has been weak. Infrastructure providers, such Broadsoft, Cisco, and Microsoft, have been pushing to overcome those barriers and may be close to providing small and medium businesses with more UC cloud options. Read Post |
Storage, Storage, Storage: New Storage Devices In 3 Sizes
Data storage choices for SMBs just keep on coming as Data Robotics and Synology debut new storage solutions for prosumers, small businesses, and the midmarket. Read Post |
Yes, Virginia -- There IS A Google Phone
So -- you stay in touch with Google Mail, edit Google Docs, and surf the Web with Google Chrome. You're curious about Google Voice and intrigued over Google Music. Is it just a matter of time before you're carrying a Google Phone? Read Post |
Handy Tool Makes Updating Mac Apps Easy
MacUpdate Desktop simplifies the process of keeping your applications, preference panes, and widgets up to date by automatically downloading and installing what you need. Read Post |
Firefox Gets A Bad Rap From Shoddy Security Research
Is Firefox currently the Web browser most likely to stick your PC with a dangerous security vulnerability? Only if you believe headlines written by people who really should know better. Read Post |
See the whole ANTenna Blog 
- Phone Systems Guide - What kind of phone system is right for your business
- Web Design Guide - What to look for in a Web designer
- Merchant Services Guide - Credit card processing and more
- Online Marketing Guide - Leverage the Net to market your business
- Alternative Financing Guide - How to find the cash your business needs
- View all guides
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