Strategy, Analysis & Business Development

Cisco Teaming With EMC: Another Sign Of The Times

November 19, 2009 | It's not just the HP-3Com deal. The recent Cisco-EMC joint venture also signals continuing market consolidation in the computer equipment market. SMBs need to have a backup plan in case their preferred vendors abruptly decide to change course.
By Paul Korzeniowski

9 Vital Statistics For Tracking Site Traffic

November 6, 2009 | The more you know about who visits your Web site and what they do once they arrive, the better able you'll be to turn visitors into customers. Fortunately, all the info you need can be found in these 9 easy-to-measure stats.
By Allen Moon

Trademark Tips For SMBs

November 5, 2009 | In the wild and woolly world of pay-per-click search advertising, trademarking your company's brand offers some measure of protection. But it's far from foolproof. Here's what you need to know.
By Sunshine Makarow

Profits Aren't Everything, They're the Only Thing

October 28, 2009 | In this excerpt from his best-selling book, turnaround expert George Cloutier explains why "you've got to be a tyrant," and "you've got to have a plan."
By George Clouitier

What To Expect When You're Expecting A Recovery

October 27, 2009 | A trio of new surveys makes it clear that while small busineses are hoping for an ecomomic recovery soon, many remain worried that a double-dip recession could drive them out of business.
By Fredric Paul

An Open Letter To Microsoft: Why You Need To Make Windows 7 A Free Upgrade From Vista

September 22, 2009 | bMighty offers Microsoft a modest proposal: Establish your Web 2.0 street cred and instantly erase years of bad press with one simple move... Make Windows 7 a free upgrade for Vista users.
By Fredric Paul

T-Mobile's Billing Fiasco Holds Valuable Lessons For SMBs

September 21, 2009 | Variable pricing isn't going away, and it can help small and midsize companies cut costs and boost revenues. But the key to customer acceptance is using positive incentives instead of "punitive" fees.
By Paul Korzeniowski

Harness the Power of 'Freemium'

September 18, 2009 | Real-world stories that can show you how -- and when -- to start charging for your Web service. Without starting a riot.
By Johnathon Williams

IBM's Cognos Express Brings BI To The Midmarket

September 14, 2009 | IBM's new Cognos Express -- introduced along with LotusLive Mobile and the IBM Mashup Center -- uses a modular approach to make it easier and less expensive for midsize companies to take advantage of business intelligence.
By Fredric Paul

Patent Problems Mean The Future Is... Later

September 11, 2009 | A backlog of applications at the U.S. Patent Office has innovation in a stranglehold. That means big problems for small businesses, startups, and entrepreneurs.
By David Port

8 Tips for SMBs Doing Business in China

September 7, 2009 | The fast-growing Chinese market offers a huge opportunity -- even for small and midsize companies. These invaluable suggestions can help your company take advantage of the potential, without getting burned.
By Hal Josephson

What I Learned About Small Business In China

August 19, 2009 | SMBs in China are part of a thriving economy. But they also face special challenges that might surprise U.S. business people.
By Fredric Paul

5 New Ways To Leverage Your Company's Broadband Connection

July 21, 2009 | From teleconferencing to telecommuting, universal broadband rewrites the rules on how small and midsize companies do business.
By Fredric Paul

The Web 2.0 Social Networking Revolution: Q&A With Author Matthew Fraser

July 1, 2009 | The promise of the Internet age was the end of business as usual. Instead much of the business world has resisted the paradigm shifts of Web 2.0 and social media, but the Great Recession may prove the tipping point for widespread adoption.
By Benjamin Tomkins

VIDEO: Social Networking For SMBs, Friend Or Foe?

June 25, 2009 | A video presentation of the pros and cons of various Web 2.0, technologies, with hints on how small and midsize companies can take advantage of them without wasting precious time and money. Plus: Download the PowerPoint presentation, too!
By Fredric Paul

SEO For SMBs - Beginners Edition

June 19, 2009 | Is your company Web site working hard? Or is it hardly working? Search engine optimization promises to make your site popular without costing you an arm and a leg. But you need to understand a few things to make it work for you.
By Fredric Paul

How To Measure Your Web Presence

June 18, 2009 | Web Metrics Guru says it's one thing to generate online buzz. It's another to know how to use it. These tools can help.
By Marshall Sponder

Marketing Technology Helps Vico Survive The Great Recession

June 11, 2009 | By combining free and inexpensive marketing methods with an investment in new sales and marketing software, Vico Software was able to increase its sales pipeline despite significant budget cuts.
By Elaine Appleton Grant

How Technology Can Help Your Business Weather The Great Recession

June 8, 2009 | Being smart about where to cut IT costs while also making shrewd technology investments can shave expenses from your bottom line, improve your operating efficiency, and maximize your existing resources. Plus, if you make the right technology moves, you could even wind up with a competitive advantage when the economy recovers. And in times like these, a competitive advantage like that goes an awfully long way.
By bMighty Staff

Why Startups Get A Free Pass During A Recession: Q&A With Attorney Andrew Sherman

May 19, 2009 | Hesitant to start a new business while the economy is still in the dumps? On the contrary, now might actually be the perfect time to turn your entrepreneurial dreams into reality.
By Gayle Kesten

Marketing Strategies During A Recession: Q&A With IBM's Matt Friedman

May 18, 2009 | If it takes one to know one, than who better than a former small-business owner to oversee IBM's initiative to make it easier for growing businesses to acquire technology.
By Gayle Kesten

Small Businesses Talk About Social Networking And Social 'Notworking'

May 18, 2009 | What do you get when you gather 28 small-business owners in a room to talk about technology? You get vivid reminders that small businesses can have big differences from one another, and that social networking and Web 2.0 technologies aren't for everyone.
By Fredric Paul

Ask Steve: Five Ways To Succeed In Tough Times

May 5, 2009 | The leaders of four channel partners join Yankee Group's Steve Hilton to discuss what it takes to be successful in today's dour economic and emotional times.
By Steve Hilton, Courtesy of Yankee Group

Mid-Market Hero: 'Big Boy Technology' For Disaster Recovery Helps Snag New Business

April 21, 2009 | Clinical Financial Services' disaster-recovery system does more than protect data and applications -- the system also helps the growing company convince Big Pharma customers that their data is safe.
By Fredric Paul

Q&A With Microsoft's Glauco Ferrari: Ways To Rise Above The Recession

March 31, 2009 | If your business is hunkering down, hoping to ride out the recession, Microsoft's Glauco Ferrari has some words of wisdom: Strive to improve customer relations and increase your employees' productivity in order to be competitive. And definitely have a plan.
By Jennifer Moline


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ANTenna Blog
News, Views, Insight, And Advice

Remote Assistance Thriller: Dial "S" For "Scam"

Matthew McKenzie, 12.16.2009

A new scam involving remote support software recently surfaced in the United Kingdom. Before you snicker at just how gullible the victims appear to be, ask yourself whether your company's PCs are vulnerable to precisely this sort of attack. Read Post

Project Honey Pot: Over One Billion Spammers Served

Matthew McKenzie, 12.16.2009

This week, Project Honey Pot identified its one billionth spam message. Find out what it has learned from that torrent of junk email -- and what you can do to make its efforts to stop spam even more successful. Read Post

HP Software To Boost Cloud Computing For SMBs

Fredric Paul, 12.16.2009

HP Operations Orchestration and HP Cloud Assure for cost control are designed to help companies take better advantage of cloud computing's inherent flexibility and elasticity, while mitigating potential risks. Read Post

2010 Cybercrime Goals: Symantec

Keith Ferrell, 12.16.2009

What do cybercrooks want next year? According to Symantec Hosted Services, they want bigger and badder botnets, pathways through CAPTCHA traps, local language spam and plenty of hooks as good as Michael Jackson and Tiger Woods.  Read Post

Laptop? Smartphone? Netbook? How about a Tablet?

Paul Korzeniowski, 12.15.2009

Small is the new Large! Given users newfound proclivity to bound from place rather than sit at their desks, suppliers have been developing a bevy of mobile devices. Broadcom is the latest supplier to jump into this space with silicon that can be used for a portable computing tablet, a market that soon could receive a big boost from industry game changer, Apple Inc. Read Post

iMac Shipments Delayed: Multiple Problems Reported

Jake Widman, 12.14.2009

The 27-inch iMacs, introduced in October, are now showing a two-week ship time. Apple has not said why, but an independent website has been documenting issues with the new machines ranging from flickering screens to whistling displays. Read Post

ADTRAN Jumps Into Unified Communications Market

Fredric Paul, 12.14.2009

Aimed at companies with 5 to 2,000 users, the networking vendor's NetVanta Unified Communications (UC) Solution Suite includes voice mail, unified messaging, fax server, presence, and auto attendant features. Read Post

Egnyte Extends Cloud-Based Hybrid Storage To NAS Devices

Fredric Paul, 12.08.2009

The company is announcing Egnyte Local Cloud on Network Attached Storage (NAS), which expands the hybrid concept from Direct Attached Storage (DAS). The combination is designed to let SMBs combine local and cloud-based storage to maximize security, backup, and performance.  Read Post

"Favorite Places On Google" Takes On Zagat, Yelp

Fredric Paul, 12.07.2009

In addition to its announcement of Real Time Search today, Google also rolled out a program to put stickers in the windows of 100,000 local businesses in 9,000 cities across the country. Read Post

Comcast-NBC Deal Highlights Net Neutrality Issue

Fredric Paul, 12.03.2009

What does it mean when the nation's largest Internet Service Provider, like Comcast, buys one of the biggest content creators in the world, like NBC? For one thing, it means the already contentious issue of Net Neutrality is about to get even more heated. Hopefully, it will galvanize the FCC to create and implement Net Neutrality rules that protect the interests of small and midsize businesses.  Read Post

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